Business Strategy Essays

Volkswagen's International Marketing Strategy
Example essay. Last modified: 13th Dec 2017
Introduction: Company’s snapshot: Volkswagen is a German automobile company. It operates as a manufacturer and distributor of automobile parts in the Global automotive industry. One of its subsidiaries is the...

Why Have Strategic Alliances Grown in Popularity?
Example essay. Last modified: 8th Dec 2017
Introduction: Who gains from strategic alliances? “Google and Lycos Europe Announce Strategic Alliance” (Google press center, 2003), “Bayer Healthcare and Intendis announce strategic alliance” (Wayne and Mo...

Sony Corporation Research and Development
Example essay. Last modified: 8th Dec 2017
Introduction: Sony Corporation is an international company that was established in 1946 by Masaru Ibuka and Akio Morita, the company’s headquarter is located in Minato, Tokyo, Japan. The company was originall...

Theories of Firm Internationalisation
Example essay. Last modified: 8th Dec 2017
Introduction: Firms internationalisation decisions can be driven by various motives, taking this into account, discuss in particular the choice of a firm of how to internationalise its production activities in term...

Dell Business Information Strategy
Example essay. Last modified: 8th Dec 2017
Introduction: XECUTIVE SUMMARY The business information strategy helps a business in identifying ways and means of sharing information across the organization and across all the departments of the organization. Thi...

Cadbury's Business Strategy and Human Resources (HR)
Example essay. Last modified: 8th Dec 2017
Introduction: Access the fit of Cadbury's approach to managing its human resources and its business strategies with reference to relevant models of SHRM....

SWOT Analysis of Skoda
Example essay. Last modified: 8th Dec 2017
Introduction: Introduction. After began an industrial revolution from England in late 18th century most of Europeans and some other countries socially and economically changed. Such as they shift from home-based ha...

General Cable Company (GCC) SWOT Analysis
Example essay. Last modified: 8th Dec 2017
Introduction: Overview This section of the paper analyzed the strengths, weaknesses, opportunities, and threats faced by General Cable. The strengths, weaknesses, opportunities, and threats are identified and evalu...

Corporate Strategy of Fedex Corporation
Example essay. Last modified: 8th Dec 2017
Introduction: Executive Summary This analysis of the corporate strategy of FedEx Corporation relates to three specific issues in the corporate strategy case. The first issue is a critical analysis of the global exp...

Specsavers: SWOT and PESTLE Analysis
Example essay. Last modified: 8th Dec 2017
Introduction:   1.0 Introduction This report will provide a detailed analysis of Specsavers current corporate appraisal – SWOT analysis. This will highlight the companies’ strength, weaknesses, opportunit...

Apple's Management Strategies
Example essay. Last modified: 8th Dec 2017
Introduction: In a highly competitive environment such as the computer and technology industry, the structure of an organization needs to balance the benefits of a free and creative workforce all the while employin...

Google's Innovation and Organisation Structure
Example essay. Last modified: 8th Dec 2017
Introduction: Google Inc. is an American public corporation, earning revenue from advertising related to its Internet search, e-mail, online mapping, office productivity, social networking, and video sharing servic...

Customer Relationship Management (CRM) Technology Impact
Example essay. Last modified: 8th Dec 2017
Introduction: THE IMPACT OF CUSTOMER RELATIONSHIP MANAGEMENT TECHNOLOGY ON INFORMATION AND STRATEGY IN THE RETAIL Industry EXECUTIVE SUMMARY: This report examines CRMs impact on information use and strategy in the ...

Strategic Analysis of Tesco for UK and US Markets
Example essay. Last modified: 1st Dec 2017
Introduction: Brief background As the Tesco used the corporate strategy like diversification, it has begun its Tesco bank and Tesco hope its bank could offer mortgages for its customers, also Tesco has buy a resta...

India's Manufacturing Sector Policy Framework
Example essay. Last modified: 28th Nov 2017
Introduction: CHAPTER 1: INTRODUCTION On August 15, 2014, Prime Minister NarendraModi, in his maiden Independence Day speech, reached out to companies around the world to ‘Come, Make in India’. He further sai...

Development of a Business
Example essay. Last modified: 22nd Nov 2017
Introduction: Executive summary The proposed business will be a Production business named as “Sangay Tissue” in production and sales of tissue papers under sole proprietorship. The business is to be set up at ...

The Strategy of Setting Price for Products and Services
Example essay. Last modified: 26th Sep 2017
Introduction: Introduction Pricing is a basic and interesting topic in the business. This paper will be described the strategy of setting prices for products and services; especially it will focus on one specific ...

Technological Analysis of Spain
Example essay. Last modified: 26th Sep 2017
Introduction: Technological analysis Spain has been slow to adopt technological advancements compared to the other European countries, even though Spain performs well in knowledge creation, the innovation climate ...

Re-Branding Malaysia Airlines
Example essay. Last modified: 26th Sep 2017
Introduction: To solve Malaysia Airline’s branding problem, rebranding is necessary for them for their potential customer to put Malaysia Airline as priority choice when comparing among the airlines. According t...

Nike's CSR Policy - Ethical Issues and Dilemmas
Example essay. Last modified: 26th Sep 2017
Introduction: NIKE – ETHICAL ISSUES AND DILEMMAS INTRODUCTION Nike has been dodging accusations of employing people in the developing and under-developed economies, at low wages and poor working conditions for a...

Elements of Sustainable Business Models
Example essay. Last modified: 26th Sep 2017
Introduction: The title of the journal is Elements of Sustainable Business Models which was written by Talonen, Tapani, Hakkarainen and Kari for the research conducted by Kone Corporation and Virike Consulting, Fi...

Effect of the Traditional Practices on Modernization
Example essay. Last modified: 26th Sep 2017
Introduction: Effect Of The Traditional Practices On Modernization: Roaring Dragon Hotel (RDH) and Hotel International (HI) Executive Summary In this paper in working the proposal for smooth transition of organiza...

Example of Nature of Business Restaurant
Example essay. Last modified: 13th Jul 2017
Introduction: CHAPTER 1 1.0 EXECUTIVE SUMMARY This business plan report summarise the nature of our business, the advertising and sales strategy, the monetary background, projected cash flow and income statement. N...

Entrepreneur Reflection Paper
Example essay. Last modified: 11th Jul 2017
Introduction: Section 1.0 Introduction This portfolio releases findings of an analysis carried out on my personal abilities, skills, capability and experience to set up a business and also an analysis of the variou...

Ethical Dilemmas Faced by KFC
Example essay. Last modified: 23rd Jun 2017
Introduction: 1.0 Introduction There are many ethical dilemmas that an organisation face and one of the organisations which faces major dilemmas is the Kentucky Fried Chicken. Firstly, the main objective of this re...